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Tuesday, March 16, 2010

The Ultra Low-Cost Car "TATA NANO" No longer be 1 Lakh !


The One lakh car need not be One Lakh anymore. Yes, with the increase in steel prices as high as 25% in April 2009, 2% excise duty on cars, 2% price hike on tyres, and increasing labor costs, all are pricking the price tag of Nano.

Although, Tata was reluctant to announce the newer prices of Tata Nano, the situations around, obviously infers that except the lucky first 1,00,000 owners who booked Nano, attracted solely because of Tata and the 1,00,000 rupees price, all others who shall book later this year , might need to shell out an additional Rs.30,000, applicable for all the three,Base, CX and LX versions.

What Nano had done more than its boastful ultra low price is the platform it has created in global automobile industries for low cost middle-class targeted cars. A notable point at this juncture is that out of every 1000 people in India, less than 10 people have a four-wheeler, promising a fantastic future for small cars in home land.

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